Gruyères is a town in the
district of Gruyère in the canton of Fribourg in Switzerland.
Its German name is Greyerz.
The medieval town is an important tourist location in the upper
valley of the Saane river, and gives its name to the well-known
cheese.

The above Image shows the old village of Gruyere, Switzerland.
Make sure you don't miss to try the famous Gruyere cheese while
you are there!
From Wikipedia: TGruyère
cheese is an important factor in supporting the tourist trade in
the region. A major tourist attraction is the medieval town of
Gruyères with its castle, containing a regional museum and an
arts museum. There are cultural activities in the castle
(concerts, theater). There is a cheese factory in Pringy which
is open to visitors. Nearby is Mont Moléson, a mountain suitable
for climbing, or for the less athletic there is a cable car to
the summit which was rebuilt in 1998. The resort town Moléson-Village
caters for both summer and winter tourism.
See the official Gruyere website
here for more with hotel and restaurant information and great
places to visit.
Google map showing Gruyere's
location: